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The term, “Roadmap” pertains to a technique in Business Planning that sees to lay out the short and long term goals of a company within the context of a flexible plotted-out timeline. 

For startups or emerging projects, the roadmap should be able to delineate the goals and the vision on which the project is anchored to. This should be executed with development milestones given a tentative time estimate for these milestones to be reached. 

Within the confines of the project or the startup, the roadmap is a purposeful tool in its strategic vision with great focus on the development team and the provision of clear goods and milestones for the completed projects. The roadmap gives the company a sense of priority and gives structure to the aimed product. 

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